How to Make Your Cover a Knockout
Thursday, June 15th, 2006
If you want your book to be a contender, don’t underestimate the importance of your cover—more than any other single factor, it determines whether or not your book sells. The average consumer spends just eight seconds looking at a front cover; consider that your book’s “standing eight count.” Printing technology gives a cover a potent visual punch. Read on to find out how you can use special effects in sharp, non-tacky ways that will make consumers see stars all the way to the cash register: continue reading
Does the foreword belong before the preface? When do the page numbers start? What’s the difference between a preface and an introduction? If you need answers to demystify the front matter of your book, read on. 