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	<title>The Big Bad Book Blog &#187; publishers weekly</title>
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		<title>National Bookstore Day is Coming!</title>
		<link>http://www.bigbadbookblog.com/2009/09/21/national-bookstore-day-is-coming/</link>
		<comments>http://www.bigbadbookblog.com/2009/09/21/national-bookstore-day-is-coming/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 18:30:32 +0000</pubDate>
		<dc:creator>Greenleaf Book Group</dc:creator>
				<category><![CDATA[article]]></category>
		<category><![CDATA[bookstores]]></category>
		<category><![CDATA[marketing & publicity]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[national bookstore day]]></category>
		<category><![CDATA[publishers weekly]]></category>

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		<description><![CDATA[Publishers Weekly has announced the date of their first annual National Bookstore Day, which will take place on Saturday, November 7, 2009. This special day was designed to to celebrate bookselling and the vibrant culture of bookstores, but authors can also find ways to contribute. One suggestion is to offer free copies of your book [...]]]></description>
			<content:encoded><![CDATA[<p><em><img class="alignleft size-full wp-image-1797" title="Weekly-Tip-2103" src="http://www.bigbadbookblog.com/wp-content/uploads/Weekly-Tip-21031.jpg" alt="Weekly-Tip-2103" width="90" height="94" />Publishers Weekly</em> has announced the date of their first annual <a href="http://www.publishersweekly.com/article/CA6696364.html" target="_blank">National Bookstore Day</a>, which will take place on Saturday, <strong>November 7, 2009</strong>. This special day was designed to to celebrate bookselling and the vibrant culture of bookstores, but authors can also find ways to contribute. One suggestion is to offer free copies of your book to bookstores for use in promotional giveaways or raffles. If they stock your book, you could mention their bookstore event to your email list. You might also offer to contribute to free workshop or seminar series that your local bookstores might be planning for that day. Email <a href="mailto://PWEvents@reedbusiness.com">PWEvents@reedbusiness.com</a> for more information and to find other ways you can participate.</p>
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		<title>The Magic of Digital Storytelling: Children’s Publishers and New Media</title>
		<link>http://www.bigbadbookblog.com/2009/04/14/the-magic-of-digital-storytelling-children%e2%80%99s-publishers-and-new-media/</link>
		<comments>http://www.bigbadbookblog.com/2009/04/14/the-magic-of-digital-storytelling-children%e2%80%99s-publishers-and-new-media/#comments</comments>
		<pubDate>Tue, 14 Apr 2009 21:38:31 +0000</pubDate>
		<dc:creator>Greenleaf Book Group</dc:creator>
				<category><![CDATA[article]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[cathy's book]]></category>
		<category><![CDATA[digital books]]></category>
		<category><![CDATA[fourth story media]]></category>
		<category><![CDATA[multimedia books]]></category>
		<category><![CDATA[publishers weekly]]></category>
		<category><![CDATA[the 39 clues]]></category>
		<category><![CDATA[the amanda project]]></category>
		<category><![CDATA[young adult books]]></category>

		<guid isPermaLink="false">http://www.bigbadbookblog.com/?p=1447</guid>
		<description><![CDATA[When I was in elementary school, I experienced the advent of a life-changing new media as it became widely used by the public for the first time. That phenomenon was the Internet, and at twelve years old I was at an ideal age to become absorbed in this novel method of connecting with the world [...]]]></description>
			<content:encoded><![CDATA[<p><img class="size-medium wp-image-1448 alignright" title="kidsreadlikewhoa" src="http://www.bigbadbookblog.com/wp-content/uploads/kidsreadlikewhoa-300x217.png" alt="kidsreadlikewhoa" width="300" height="217" />When I was in elementary school, I experienced the advent of a life-changing new media as it became widely used by the public for the first time. That phenomenon was the Internet, and at twelve years old I was at an ideal age to become absorbed in this novel method of connecting with the world around me. I was impressed, but believed that this was merely a doorway to the virtual reality full-body immersive video game technology that they swore was <em>just around the corner</em>.</p>
<p>Needless to say, on this front I remain disappointed.</p>
<p>As a fervent book-reader, much of my time spent browsing was on the website of publishers and booksellers, authors and fansites as they sprang up all around me. For the first time there were easily accessible forums to learn about books and authors and connect with other fans. And I loved it.</p>
<p>(A few short anecdotes in no particular order: <strong>(a)</strong> I was an enthusiastic member of an extremely active website/e-mail fan club for YA author Christopher Pike based on his book <em>The Midnight Club</em>; <strong>(b)</strong> I played the Animorphs video game on my old-school PC; <strong>(c)</strong> I browsed the PBS website in search of trivia on my childhood television/book series, like <em>Arthur</em> and <em>The Magic School Bu</em>s.)<span id="more-1447"></span></p>
<p>Digital interconnectedness for today’s twelve-year-olds is as commonplace as any other marvel of the modern world, and today publishers and authors are scrambling to entice the ever-more technologically savvy youth to read an ordinary, paper book.  Especially with the advent of electronic book-reading devices, including the Kindle and Sony E-reader, and the increasing popularity of video and computer games, kids and teens today are coming to expect their entertainment on a digital platform.</p>
<p>Rachel Deahl of Publisher’s Weekly discusses the publishing industry’s response to this trend in her article “<a href="http://www.publishersweekly.com/article/CA6647151.html?q=the+new+storytelling" target="_blank">The New Storytelling: Multimedia Children&#8217;s Publishing</a>,”  which examines the multimedia platforms being developed to add multidimensional layers to the book reading experience. In short, books are developed that have several interlinking elements outside of the paper copy, including websites, forums, media content, cards, and even handheld games. <a href="http://www.fourthstorymedia.com/" target="_blank">Fourth Story Media’s</a> The Amanda Project is one such example. The company, which focuses on new media content, describes The Amanda Project as an “interactive, collaborative mystery series” targeting teen girls. The intrigue of title alone would certainly have grabbed my attention when I was twelve.</p>
<p>But the challenge of any book that seeks to extend itself beyond its traditional form is in maintaining the integrity of the storytelling. Scholastic’s <a href="http://www.the39clues.com/" target="_blank">The 39 Clues</a>, a collaborative book project utilizing a card set and website tie-in, marketed itself as a “built-in bestseller” meant to follow the success of Scholastic’s flagship title, the <em>Harry Potter</em> series, but has so far seen little of the media and public attention that its traditional predecessor received. Reviews of the series have been generally positive, though not enthusiastic, and make frequent reference to the “gimmick” behind the books. Such is my personal fear and trepidation about many of these projects—that story will play a secondary role to technological entertainment.</p>
<p><img class="size-medium wp-image-1449 alignleft" title="cathysbook" src="http://www.bigbadbookblog.com/wp-content/uploads/cathysbook-251x300.png" alt="cathysbook" width="191" height="228" />Rick Joyce of Perseus Book Group, which in 2006 published the highly unique <a href="http://www.cathysbook.com/" target="_blank"><em>Cathy’s Book</em></a>, a predecessor of young adult interactive fiction, acknowledges the difficulty of keeping a story focused and characters interesting by asking the essential question: “Do I want to spend time with these characters?”</p>
<p>But publishers and authors alike seem to realize that whether or not they choose to embrace it, the future is already here. While multimedia and multiplatform young adult (and perhaps even adult) fiction are still at an experimental level and do not seem poised to replace the book-reading experience as we know it now, it certainly offers this newest generation a chance to shape for themselves how they choose to consume a story.</p>
<p>Tell us your thoughts on digital content and multimedia in young adult fiction. Intriguing new element to books or publicity stunt that detracts from them?</p>
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		<title>Seven Major Types of Stories: Writing the &#8220;High Concept&#8221; Idea</title>
		<link>http://www.bigbadbookblog.com/2009/03/12/seven-types-infinite-stories-writing-the-high-concept-idea/</link>
		<comments>http://www.bigbadbookblog.com/2009/03/12/seven-types-infinite-stories-writing-the-high-concept-idea/#comments</comments>
		<pubDate>Thu, 12 Mar 2009 22:59:08 +0000</pubDate>
		<dc:creator>Greenleaf Book Group</dc:creator>
				<category><![CDATA[article]]></category>
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		<category><![CDATA[tips]]></category>
		<category><![CDATA[writing & editing]]></category>
		<category><![CDATA[help with story ideas]]></category>
		<category><![CDATA[high concept]]></category>
		<category><![CDATA[how to write]]></category>
		<category><![CDATA[publishers weekly]]></category>
		<category><![CDATA[seven story ideas]]></category>
		<category><![CDATA[water for elephants]]></category>
		<category><![CDATA[what is plot]]></category>
		<category><![CDATA[what is theme]]></category>
		<category><![CDATA[writer's block]]></category>

		<guid isPermaLink="false">http://www.bigbadbookblog.com/?p=1344</guid>
		<description><![CDATA[Fingers poised with painful precision above the keyboard. Eyes squinting, lines furrowing between arched eyebrows. Mouth pursed. Head cocked. The occasional twitch, fingers buried in hair and the frustrated sigh.
Writer’s block.
It’s not that I don’t have ideas, because Lord knows I have ideas. A plethora of squirming ideas wriggling about, waiting to be plucked and [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="Water for Elephants" src="http://upload.wikimedia.org/wikipedia/en/e/e7/Water_for_elephants.jpg" alt="" width="153" height="232" />Fingers poised with painful precision above the keyboard. Eyes squinting, lines furrowing between arched eyebrows. Mouth pursed. Head cocked. The occasional twitch, fingers buried in hair and the frustrated sigh.</p>
<p><a href="http://www.newyorker.com/archive/2004/06/14/040614fa_fact" target="_blank">Writer’s block</a>.</p>
<p>It’s not that I don’t have ideas, because Lord knows I have ideas. A plethora of squirming ideas wriggling about, waiting to be plucked and put to the hook, bait for a story to swallow it whole. (Gruesome but truthful.) The problem is their lack of substance. I might have a few scribbles in my notebook after an hour of brainstorming and they all mostly come down to a story about a so-and-so, who faces so-and-so challenge to reach so-and-so goal. It’s formulaic, stale, overdone, and about as gripping as watching a dying earthworm crawl along the sidewalk. I want to cultivate my ideas because they’re precious to me, but in truth, so few of them move beyond that first, stagnant concept.</p>
<p>A professor of mine once said that when you are writing, you should jot down the first four ideas that come into your head for your story. And then you should immediately cross out the first three, because they’re clichéd, hackneyed crap. What you want to create is beyond the surface. You don’t want a “concept,” you want a <strong>high concept</strong>. Something universal but fresh, an interesting twist, a compelling new confection. Which some might argue is difficult, given that many scholars, critics etc. have decided there are only seven story ideas in the whole world.</p>
<p>Except that there are fourteen. Depending on whose side you’re on…<span id="more-1344"></span></p>
<p>Here are the seven (via the <a href="http://www.ipl.org/div/farq/plotFARQ.html" target="_blank">Internet Public Library</a>):</p>
<ol>
<li>[wo]man vs. nature</li>
<li>[wo]man vs. man</li>
<li>[wo]man vs. the environment</li>
<li>[wo]man vs. machines/technology</li>
<li>[wo]man vs. the supernatural</li>
<li>[wo]man vs. self</li>
<li>[wo]man vs. god/religion</li>
</ol>
<p>Or, alternatively, here are the seven (as found on <a href="http://writingforstagescreen.suite101.com/article.cfm/the_seven_basic_plots" target="_blank">suite101</a>):</p>
<ol>
<li>the quest</li>
<li>voyage and return</li>
<li>rebirth</li>
<li>comedy</li>
<li>tragedy</li>
<li>overcoming the monster</li>
<li>rags to riches</li>
</ol>
<p>I’ve found that melding the two is best: From the first list you choose your <strong>theme</strong>, from the second list you decide your <strong>plot</strong>. And when you combine both together, you create your high concept.</p>
<p>Examples:<br />
-    During the Great Depression, a young man leaves school and becomes a member of a traveling circus, falls in love with a star performer, and takes care of an eccentric elephant. (Sara Gruen’s <em>Water for Elephants</em>)<br />
o    Theme: man vs. the environment<br />
o    Plot: voyage and return</p>
<p>-    A family narrative of sex, love and secrets as recounted by the youngest generation’s child, an intersexual who metamorphoses over the course of the story from woman into man. (Jeffrey Eugenides’ <em>Middlesex</em>)<br />
o    Theme: [wo]man vs. self<br />
o    Plot: rebirth</p>
<p>-    When a teenage girl is displaced to a dreary town, she becomes fascinated with a local boy who seems almost supernatural, only to discover that she is falling in love with a vampire and putting both of their lives at stake. No pun intended. (Stephenie Meyers’ <em>Twilight</em>).<br />
o    Theme: woman vs. the supernatural<br />
o    Plot: overcoming the monster</p>
<p>Brenda Janowitz’s <a href="http://www.publishersweekly.com/article/CA6628065.html?q=brenda+janowitz" target="_blank">article</a> in PW toys with the notion of the “high concept” idea—stories like <a href="http://news.bbc.co.uk/2/hi/entertainment/3935561.stm" target="_blank">Good versus evil</a>, <a href="http://www.washingtonpost.com/wp-dyn/content/article/2006/11/27/AR2006112701397.html" target="_blank">man plays God</a>, <a href="http://www.nationalreview.com/comment/comment-goldblatt061003.asp" target="_blank">New York fashion</a>—and its significance in today’s market. Janowitz notes, “It&#8217;s hard to describe what exactly makes an idea high concept—it&#8217;s almost the opposite of what it sounds. But simply put, it&#8217;s an idea that is easily explainable and can be sold in one sentence.” But as her agent friend said, it may seem simple, but if you don’t have a high concept, you won’t get your book published. But publishers don’t want a formula, they want chemistry. And though I’m not a science professor, I can offer this thought: high concepts may hold untold depth, but they all begin with simple formulas that, through your own creativity and inspiration, become said chemistry. Your idea + theme + plot = your story.</p>
<p>Brenda’s final conclusion is to keep writing, and the high concept will emerge.</p>
<p>But remember, scratch out the first few ideas.</p>
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		<title>Getting Author Blurbs</title>
		<link>http://www.bigbadbookblog.com/2009/01/29/getting-author-blurbs/</link>
		<comments>http://www.bigbadbookblog.com/2009/01/29/getting-author-blurbs/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 16:09:40 +0000</pubDate>
		<dc:creator>Greenleaf Book Group</dc:creator>
				<category><![CDATA[article]]></category>
		<category><![CDATA[writing & editing]]></category>
		<category><![CDATA[author blurbs]]></category>
		<category><![CDATA[how to get an author review]]></category>
		<category><![CDATA[publicist]]></category>
		<category><![CDATA[publishers weekly]]></category>
		<category><![CDATA[PW]]></category>

		<guid isPermaLink="false">http://www.bigbadbookblog.com/?p=937</guid>
		<description><![CDATA[Very actionable advice on gathering <a href="http://www.publishersweekly.com/blog/400000640/post/360039836.html" target="_blank">author blurbs</a> via <em>PW</em>'s "Ask a Publicist" feature.]]></description>
			<content:encoded><![CDATA[<p>Very actionable advice on gathering <a href="http://www.publishersweekly.com/blog/400000640/post/360039836.html" target="_blank">author blurbs</a> via <em>PW</em>&#8217;s &#8220;Ask a Publicist&#8221; feature.</p>
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		<title>Another Rough Week for the Book Biz—And It&#8217;s Only Wednesday</title>
		<link>http://www.bigbadbookblog.com/2009/01/28/another-rough-week-for-the-book-biz%e2%80%94and-its-only-wednesday/</link>
		<comments>http://www.bigbadbookblog.com/2009/01/28/another-rough-week-for-the-book-biz%e2%80%94and-its-only-wednesday/#comments</comments>
		<pubDate>Wed, 28 Jan 2009 16:06:29 +0000</pubDate>
		<dc:creator>Aaron Hierholzer</dc:creator>
				<category><![CDATA[article]]></category>
		<category><![CDATA[book industry news]]></category>
		<category><![CDATA[john updike]]></category>
		<category><![CDATA[publishers weekly]]></category>
		<category><![CDATA[publishing news]]></category>
		<category><![CDATA[sara nelson]]></category>

		<guid isPermaLink="false">http://www.bigbadbookblog.com/?p=921</guid>
		<description><![CDATA[<img id="koja" src="http://www.gbgtexas.com/BBBNN/images/pw.png" alt="" align="left" />Book people across the country were stunned Monday at the abrupt end put to editor-in-chief Sara Nelson's tenure at <em>Publishers Weekly</em>. In cuts that affected 7 percent of staff, Reed Business Information removed Nelson from her post along with <a href="http://www.mediabistro.com/galleycat/the_revolving_door/three_more_editors_laid_off_at_publishers_weekly_106936.asp">three other <em>PW </em>editors</a>. Regardless of what anyone thought of her, everyone agrees that Nelson's passion for books, the same that drove her to write <a href="http://www.amazon.com/Many-Books-Little-Time-Passionate/dp/0425198197/ref=pd_bbs_sr_1?ie=UTF8&#38;s=books&#38;qid=1233096365&#38;sr=8-1" target="_blank"><em>So Many Books, So Little Time</em></a> about her goal to read a book a week for a year, will be sorely missed at the book industry's leading trade publication.]]></description>
			<content:encoded><![CDATA[<p>Book people across the country were stunned Monday at the abrupt end put to editor-in-chief Sara Nelson&#8217;s tenure at <em>Publishers Weekly</em>. In cuts that affected 7 percent of staff, Reed Business Information removed Nelson from her post along with <a href="http://www.mediabistro.com/galleycat/the_revolving_door/three_more_editors_laid_off_at_publishers_weekly_106936.asp">three other <em>PW </em>editors</a>. Regardless of what anyone thought of her, everyone agrees that Nelson&#8217;s passion for books, the same that drove her to write <a href="http://www.amazon.com/Many-Books-Little-Time-Passionate/dp/0425198197/ref=pd_bbs_sr_1?ie=UTF8&amp;s=books&amp;qid=1233096365&amp;sr=8-1" target="_blank"><em>So Many Books, So Little Time</em></a> about her goal to read a book a week for a year, will be sorely missed at the book industry&#8217;s leading trade publication.</p>
<p>What makes the news almost cruel is the <a href="http://www.publishersweekly.com/article/CA6631884.html" target="_blank">unabashedly hopeful column</a> posted the very same day to publishersweekly.com. Talk about poor planning. I&#8217;ve no doubt that Sara will resurface doing something great soon, but it&#8217;s still a disconcerting change in the short term.</p>
<p>Now, yesterday, news of the death of a titan of American letters. John Updike, who stayed with the same publisher for over fifty years, dead at 76. Amazing that a man capable of creating such convincingly self-absorbed and unsympathetic characters could come across as friendly and as genuinely likable as he often did in interviews and public appearances. This discussion of his 2008 work <em><a href="http://www.amazon.com/Widows-Eastwick-John-Updike/dp/0307269604/ref=pd_bbs_sr_1?ie=UTF8&amp;s=books&amp;qid=1233098038&amp;sr=8-1" target="_blank">The Widows of Eastwick</a> </em>is no exception.</p>
<p><em><p><a href="http://www.bigbadbookblog.com/2009/01/28/another-rough-week-for-the-book-biz%e2%80%94and-its-only-wednesday/"><em>Click here to view the embedded video.</em></a></p></em></p>
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		<title>Harry Potter = Death Star</title>
		<link>http://www.bigbadbookblog.com/2007/07/11/harry-potter-death-star/</link>
		<comments>http://www.bigbadbookblog.com/2007/07/11/harry-potter-death-star/#comments</comments>
		<pubDate>Wed, 11 Jul 2007 16:47:33 +0000</pubDate>
		<dc:creator>Matthew Patin</dc:creator>
				<category><![CDATA[article]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[bestsellers]]></category>
		<category><![CDATA[Harry Potter]]></category>
		<category><![CDATA[harry potter movies]]></category>
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		<category><![CDATA[publishers weekly]]></category>

		<guid isPermaLink="false">http://www.bigbadbookblog.com/2007/07/11/harry-potter-death-star/</guid>
		<description><![CDATA[<p><img align="left" alt="nielsenlogo.png" id="image541" title="nielsenlogo.png" src="http://www.bigbadbookblog.com/wp-content/uploads/nielsenlogo.png" />The Nielsen Company has released a report on the pervasive, indomitable Harry Potter brand in media, <a href="http://www.publishersweekly.com/article/CA6459090.html?nid=2286&#38;rid=2013349596&#38;source=link">PW Daily reports</a>. Most curious in the report is the money made from Potter transubstantiation: U.S. consumers spent $11.8 million on Harry Potter-licensed trademark cookies, candy and gum products since June 2002. Some other highlights:</p>
<ul>
	<li>The first four Harry Potter films have grossed more than $3.5 billion worldwide</li>
	<li>The four Harry Potter movie soundtracks combined have sold more than 1.1 million copies in the U.S. There have been 180,000 total downloads of songs from those soundtracks.</li>
	<li>According to a recent Nielsen Cinema survey of moviegoers, 28% of persons 12+ in the U.S. have read one or more of the previous Harry Potter books, and 15% have read all the Harry Potter books to date.</li>
</ul>
<p><a href="http://sev.prnewswire.com/books/20070710/NYTU07010072007-1.html">According to Nielsen's press release</a>, of the top selling books in the U.S. since 2001, three were Potter books. Four Potter films are included in the 20 highest grossing films of all time.</p>
<blockquote />]]></description>
			<content:encoded><![CDATA[<p><img id="image541" title="nielsenlogo.png" src="http://www.bigbadbookblog.com/wp-content/uploads/nielsenlogo.png" alt="nielsenlogo.png" align="left" />The Nielsen Company has released a report on the pervasive, indomitable Harry Potter brand in media, <a href="http://www.publishersweekly.com/article/CA6459090.html?nid=2286&amp;rid=2013349596&amp;source=link">PW Daily reports</a>. Most curious in the report is the money made from Potter transubstantiation: U.S. consumers spent $11.8 million on Harry Potter-licensed trademark cookies, candy and gum products since June 2002. Some other highlights:</p>
<ul>
<li>The first four Harry Potter films have grossed more than $3.5 billion worldwide</li>
<li>The four Harry Potter movie soundtracks combined have sold more than 1.1 million copies in the U.S. There have been 180,000 total downloads of songs from those soundtracks.</li>
<li>According to a recent Nielsen Cinema survey of moviegoers, 28% of persons 12+ in the U.S. have read one or more of the previous Harry Potter books, and 15% have read all the Harry Potter books to date.</li>
</ul>
<p><a href="http://sev.prnewswire.com/books/20070710/NYTU07010072007-1.html">According to Nielsen&#8217;s press release</a>, of the top selling books in the U.S. since 2001, three were Potter books. Four Potter films are included in the 20 highest grossing films of all time.</p>
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		<title>Another Clinton Book for Knopf</title>
		<link>http://www.bigbadbookblog.com/2007/07/10/another-clinton-book-for-knopf/</link>
		<comments>http://www.bigbadbookblog.com/2007/07/10/another-clinton-book-for-knopf/#comments</comments>
		<pubDate>Tue, 10 Jul 2007 16:09:31 +0000</pubDate>
		<dc:creator>Greenleaf Book Group</dc:creator>
				<category><![CDATA[article]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[Bill Clinton]]></category>
		<category><![CDATA[Giving]]></category>
		<category><![CDATA[Knopf]]></category>
		<category><![CDATA[My Life]]></category>
		<category><![CDATA[publishers weekly]]></category>

		<guid isPermaLink="false">http://www.bigbadbookblog.com/2007/07/10/another-clinton-book-for-knopf/</guid>
		<description><![CDATA[PW Daily reports that Knopf, who published Bill Clinton&#8217;s 957-page tome My Life in 2004, will release Clinton&#8217;s newest work, GIVING: How Each of Us Can Change the World, in September. The book will go to press for 750,000 copies and will be simultaneously published in hardcover, audiobook, and large print. My Life set a [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.publishersweekly.com/article/CA6458774.html?nid=2286&amp;rid=2013349596&amp;source=title">PW Daily reports</a> that <strong>Knopf</strong>, who published <strong>Bill Clinton</strong>&#8217;s 957-page tome <em><strong>My Life</strong> </em>in 2004, will release Clinton&#8217;s newest work, <em>GIVING: How Each of Us Can Change the World</em>, in September. The book will go to press for 750,000 copies and will be simultaneously published in hardcover, audiobook, and large print. <a href="http://www.randomhouse.com/knopf/clinton/"><em>My Life </em>set a one-day, non-fiction sales record in 2004, selling over 400,000 during its American debut, and the audiobook sold over 315,000.</a></p>
<p>&#8220;I&#8217;ve done my best in this book to demonstrate what I&#8217;ve seen firsthand through my Foundation&#8217;s work in Africa and around the world: that all kinds of giving can make a profoundly positive difference,&#8221; Clinton said in a release.</p>
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		<title>Barnes &amp; Noble&#8217;s New Book Club</title>
		<link>http://www.bigbadbookblog.com/2006/10/27/barnes-nobles-new-book-club/</link>
		<comments>http://www.bigbadbookblog.com/2006/10/27/barnes-nobles-new-book-club/#comments</comments>
		<pubDate>Fri, 27 Oct 2006 16:40:32 +0000</pubDate>
		<dc:creator>Aaron Hierholzer</dc:creator>
				<category><![CDATA[article]]></category>
		<category><![CDATA[Barnes & Noble]]></category>
		<category><![CDATA[barnes and noble]]></category>
		<category><![CDATA[barnes and noble book clubs]]></category>
		<category><![CDATA[book clubs]]></category>
		<category><![CDATA[publishers weekly]]></category>

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		<description><![CDATA[Publisher&#8217;s Weekly reported today that Barnes &#38; Noble has launched an online book club at bookclubs.barnesandnoble.com. The online book club will allow readers to &#8220;commingle—digitally, at least—with authors.&#8221;
&#8220;Barnes &#38; Noble Book Clubs, which launched this week with author Carl Hiaasen—his next book, Nature Girl, hits November 14—as one of its first featured authors available for [...]]]></description>
			<content:encoded><![CDATA[<p>Publisher&#8217;s Weekly reported today that Barnes &amp; Noble has launched an online book club at <a href="http://bookclubs.barnesandnoble.com/" target="_blank">bookclubs.barnesandnoble.com</a>. The online book club will allow readers to &#8220;commingle—digitally, at least—with authors.&#8221;</p>
<div style="margin-left: 40px;">&#8220;Barnes &amp; Noble Book Clubs, which launched this week with author Carl Hiaasen—his next book, <em>Nature Girl</em>, hits November 14—as one of its first featured authors available for questions and online chatter. B&amp;N plans to host online talks with roughly 30 authors this fall and will also have discussions, hosted by bn.com online moderators, about classics and &#8220;noteworthy titles&#8221; in a variety of categories such as personal finance and health.&#8221;</div>
<p style="margin-left: 40px;">&#8220;Marie Toulantis, CEO of bn.com, said the promotional opportunity for authors&#8211;which follows on the heels of the successful Barnes &amp; Noble Recommends program, through which the giant retailer highlights one book a season to aggressively push in its stores&#8211;&#8221;meets the needs of authors who are eager to reach as broad an audience as possible.&#8221;</p>
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		<title>3 Secret Weapons to Get More Bang for Your Book: Ideas to Stimulate Book Reviews</title>
		<link>http://www.bigbadbookblog.com/2006/03/30/3-secret-weapons-to-get-more-bang-for-your-book-ideas-to-stimulate-book-reviews/</link>
		<comments>http://www.bigbadbookblog.com/2006/03/30/3-secret-weapons-to-get-more-bang-for-your-book-ideas-to-stimulate-book-reviews/#comments</comments>
		<pubDate>Fri, 31 Mar 2006 00:17:18 +0000</pubDate>
		<dc:creator>Greenleaf Book Group</dc:creator>
				<category><![CDATA[article]]></category>
		<category><![CDATA[marketing & publicity]]></category>
		<category><![CDATA[advanced reader's copy]]></category>
		<category><![CDATA[book galley]]></category>
		<category><![CDATA[book reviews]]></category>
		<category><![CDATA[BookConnector]]></category>
		<category><![CDATA[publishers weekly]]></category>
		<category><![CDATA[radio television interview report]]></category>

		<guid isPermaLink="false">http://www189.pair.com/sphenix/greenleaf/2006/03/30/3-secret-weapons-to-get-more-bang-for-your-book-ideas-to-stimulate-book-reviews/</guid>
		<description><![CDATA[<img src="http://www189.pair.com/sphenix/greenleaf/wp-content/uploads/3-secret-weapons.jpg" alt="Red bow tie" width="100" />Need to find ways to make book review solicitation more affordable and time effective? Check out three tips from the BBBB on how to get more reviews and save time and money.]]></description>
			<content:encoded><![CDATA[<p>Need to find ways to make book review solicitation more affordable and time effective? Check out three tips from the BBBB on how to get more reviews and save time and money:</p>
<p>#1: BookConnector</p>
<p>Don’t waste hours searching the web for book reviewers who may or may not review your book’s genre. BookConnector connects authors and publishers with people and resources likely to promote their books. They match your book’s characteristics with their large database of reviewers, review sites, book clubs, and reading venues, so you get personalized results and more bang for your book. BookConnector offers a free basic service and an affordable advanced service. To learn more go to <a href="http://www.BookConnector.com" target="_blank">www.BookConnector.com</a>.</p>
<p>#2: Timing</p>
<p>Most book reviewers will not review a book sent to them after publication. You or your publicist should be sending out advance reader’s copies (ARCs)/galleys three to six months in advance of the publication date. Make sure that you do your research to learn the reviewers&#8217; individual submission guidelines. Publisher&#8217;s Weekly, for example, states that it will not review a title after its pub date or if it is self-published (unless it has a print run greater than two thousand or an arrangement with a reputable distributor). For more info on Publisher&#8217;s Weekly’s submission process go to <a href="http://www.PublishersWeekly.com" target="_blank">www.PublishersWeekly.com</a>.</p>
<p>#3: Radio Television Interview Report</p>
<p>RTIR just might be the answer. Radio Television Interview Report is a magazine that producers read to find interesting guests who are available for interviews. Each issue reaches more than 4,000 producers, hosts, and program directors worldwide. RTIR has several different advertising packages, and they will write your copy for free. Log on to <a href="http://www.RTIR.com" target="_blank">www.RTIR.com</a> to see if they are the right fit for you.</p>
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